for Ravensburger Verlag

Design @ BENEDIKT PLOETZ DESIGN
Tech-Parts Design @ Solid Fluid

tiptoi® is an audio toy for playful learning, and the new design marks its 4th generation.  
The GEN4 has undergone a clear evolution, adapting to a younger target group and their requirements. Its design sets it apart from previous versions, boasting a modern appearance and a pleasant, soft, non-slip surface. The current design prioritizes ergonomics and usability, enhancing the response of the sound module. The charging station, designed as a seamless extension of the pen, maintains consistency in concept and style.